Facebook continues to prove that their social media eating force to be reckoned with! As the Digital Marketing Company Southampton now has 1.2 billion users per month, Facebook gives advertisers the opportunity advertising posts in the chat application.
The news of this next level paid social advertising has provoked mixed reactions. Some users find it to show more ads across social networking platforms feels invasive and annoying. However, users will be able to hide while they do not want to see ads.
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Facebook Social Media Advertising
Where ads show? : Messenger ads are only displayed on the home page of the application and will not appear in the middle of your conversation. A Messenger chat box will only open when a user clicks on the ad.
Ads Messenger has many options targ the same as the standard Facebook pay per click advertising. For example, you can target your ads to customers who have visited your page but did not buy. You can then chat with them if they have any questions to encourage their purchase.
Sponsored Links: direct conversation with your customers
In addition to the image and video ads, you can have a direct conversation with your customers through the Sponsored Links. Here you can send a message to customers who have sent messages of your business pages earlier. This message appears in the user’s inbox.
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Sponsored Links is a great way to re-engage with the lead and stay in touch with them throughout the customer journey. You can even add links and images to your message. But be careful with this option you can only Pay per Impression – if the user opens the message or not!
How do I advertise on Facebook Messenger?
Decide on the two best choices will depend on your goals – you want to drive users back to your website or speak to them directly and give them your best sales? If you want help with your social media campaigns, associated with a digital agency. In , we can help Digital Marketing Company in Southampton you decide which option is best for your targ. We will guide you through the entire process, from setting it to report the results!
